Disney+ expands to 16 more markets in the Middle East and North Africa.

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This week, The Walt Disney Company continues to strengthen its position in the global streaming market with the launch of Disney+ in 16 markets in the Middle East and North Africa (MENA). This follows the launch of Disney+ in South Africa last month.

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The company is slowly moving towards its plan more than double the number of countries in which Disney+ is available, announcing that the service will be available in more than 160 countries by fiscal year 2023. Disney+ in March announced launch dates for 42 countries and territories, including 16 that are part of this new MENA launch. The service will also launch elsewhere in Europe on June 14.

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Subscribers in Algeria, Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Libya and eight other countries will now have a version of the Disney+ Hotstar app that subscribers in India and Southeast Asia also have. This means the service will be structured slightly differently than in the US, as it will have a different user interface and a different login system that uses a mobile phone number instead of a Disney ID.

Disney+ Hotstar is an Indian streaming service offering over 100,000 hours of content in nine languages, as well as live sports (cricket, football, kabaddi, etc.).

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The Disney+ version for MENA will not only receive general programming from Hotstar, but will also be the hub for thousands of movies, shows, and exclusive originals from Disney, Pixar, Marvel, Star Wars, and National Geographic. Including “Ms. Marvel, The Mandalorian, Obi-Wan Kenobi, Moon Knight, Only Murders in the Building, Screenings, The Kardashians and others.

Subscribers will have access to four simultaneous streams, unlimited downloads on up to ten devices, and a maximum of seven user profiles (including children’s profiles, which only have age-appropriate content).

In the second quarter of the year, Disney+ had 137.9 million subscribers worldwide and Disney+ Hotstar had 50 million subscribers. The recent expansion allows the streamer to potentially meet its ambitious goal of reaching 230-260 million subscribers by 2024.

That wasn’t the only piece of news Disney shared this week. Yesterday company announced that he appointed Dana Walden as the new chairman of Disney General Entertainment Content. She will report directly to CEO Bob Chapek. In continuation of the senior management restructuring that has taken place at Disney, Walden will replace Peter Rice, the former chairman who was suspect be a replacement for Čapek. However, this will not be the case.




Credit: techcrunch.com /

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