Electric cars on the charge as Porsche Taycan overtakes the iconic 911

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The all-electric Taycan sold over 41,000 units last year, which puts it ahead of the legendary 911 and third behind the brand’s two SUV models.

End-of-year 2021 sales numbers from major automakers are trickling in and Porsche in particular has reason to brag, as its latest vehicle has developed into a significant sales success.


The Taycan was just one part of an excellent 2021 for Porsche. The brand’s total sales set a record with 301,915 units sold worldwide. Sales in the US were equally strong, with more than 70,000 vehicles sold representing another sales record.

Porsche’s Taycan sales more than doubled from last year’s numbers. Newer models such as the Taycan GTS and Taycan GTS Sport Turismo fueled interest in the vehicle, with a starting price of around $83,000 / £73,000.

At the top end of the Taycan lineup, the Turbo S starts at $185,000 / £139,280 and the Turbo S Cross Turismo at $187,600 / £140,360.

The Taycan is far from cheap, but it comes in for a bit less than the 911, while giving you some extra doors and two proper rear seats—making it more practical in day to day life.

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That’s not surprising given the Taycan sold 911s, as the electrified newcomer has outpaced the iconic 911 in first quarter sales numbers.

Also surprising is the fact that Porsche’s most popular vehicles were its SUVs, led by the compact Macan, which sold around 90,000 units worldwide. The Cayenne had over 83,000 units, both more than double the Taycan’s impressive sales numbers.

Porsche buyers and newcomers have flocked to the Taycan for its captivating performance and eye-catching design. Anecdotally, it’s easy to find stories of 911 buyers hoping to shift to a Taycan after having difficulty ordering or purchasing a new sports car from a dealer.

While there is no official data to demonstrate how many buyers have taken this step, the benefits of strong Taycan sales go both ways for both buyers and Porsche.

Buyers get extreme performance and latest technology in an exclusive package, while Porsche can defy strong demand to become an oddball niche product.

  • Porsche Taycan 4S review: If your pockets are deep, this is a great EV . Is

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