Get ready for the HBO Max – Discovery+ mashup in 2023

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The headline of the Warner Bros. profit and loss announcement. people scary: HBO Max and Discovery+ merge into new service. The company will introduce this new offering, as yet unnamed, to US consumers in the summer of 2023, with an expansion in Latin America later that year and a European market launch in 2024.

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The firm is looking to bring together different offerings, such as established scripted shows like Legacy, Euphoria and HBO Max’s upcoming House of Dragons, and non-scripted shows like 90 Day Fiancé and Fixer Upper. in one service.

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Warner Bros. Discovery will begin this merging process by cross-hosting content across both services. Discovery+ will start showing CNN originals starting this month on a new tab page, and HBO Max will get some reality shows from Chip and Joanna Gaines’ Magnolia Network starting September 30th.

The company also acknowledged that both HBO Max and Discovery have flaws in terms of product, and the goal of the new product is to address those issues.

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The HBO Max app has infamous reputation for being a buggy app with many problems: App freezes and crashes on Roku; Can’t remember subtitle settings on Apple TV; as well as content is sometimes unavailable. HBO Max App Ratings – 3.7 on the Google Play Store and just 2.8 on the Apple App Store – reflect customers facing multiple challenges. In an interview with Protocol In April, HBO Max product chief Sarah Lyons admitted that the company was in a rush to release its apps despite knowing they had bugs in 2020.

On the other hand, the performance of the Discovery+ app is good, but it lacks features like offline browsing and parental controls.

“HBO Max has a competitive feature set but has performance and client issues. Discovery+ has best-in-class performance and consumer ratings, but has more limited features. Our combined service will focus on delivering the best of both, market-leading features with world-class performance,” said Jean-Briac Perrette, the firm’s CEO and President, Global Streaming and Gaming.

The company mentioned that in addition to merging existing services, it is also exploring a free, ad-supported offer for people who don’t want to pay money for a subscription. The firm will reveal more details about this plan at its investor day later this year. Notably, rival streaming company Netflix will also introduce promotional version of their service next year.

Over the past few days, HBO Max has faced a lot of criticism for silently pulling headers from your service and cancellation big-budget projects like Batgirl.

HBO Max-Discovery+ Merger Announcement Confirms Report Wrapper on major changes to streaming strategy at Warner Bros. Discovery, which can lead to layoffs days before the results. However, the company did not mention any personnel-related restructuring during its earnings call. We have requested a comment from the company and will update the information if we receive a response.

In addition to the big app merger, Warner Bros. Discovery announced that 92 million subscribers in total — 76.8 million from HBO and HBO Max and 24 million from Discovery+. The firm’s revenue was $9.8 billion, well short of analysts’ estimate of $11.91 billion.




Credit: techcrunch.com /

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