The CEOs of Google and Facebook personally signed a deal that reportedly gave the social network an advantage in the search giant’s online ad auctions, according to a new unreported court filing. wall street journal And politician,
The new details, which were reported Friday, come in an unchanged version of a multi-state antitrust lawsuit led by Texas Attorney General Ken Paxton, which was, some elements of the advertising deal, , was previously reported by The Wall Street Journal.
However, the new unsealed court document alleges that Google CEO Sundar Pichai and Facebook CEO Mark Zuckerberg were personally involved in approving the advertising agreement, according to Politico. Since the lawsuit was filed, Facebook has rebranded its parent company as Meta. He is not a defendant in the case.
The original lawsuit accused Alphabet-owned Google of harming competitors by engaging in “false, deceptive, or deceptive acts” in the course of operating its online ad exchange. It also alleged that Facebook illegally colluded with the search giant, which was once the biggest competitor in digital advertising.
Google spokesman Peter Schottenfels said the lawsuit lacks merit and contains inaccuracies. “We sign hundreds of agreements every year that don’t require CEO approval, and this was no different,” Schottenfels said in an email. He said Facebook is one of more than 25 companies that participate in its ad bidding program.
Facebook also defended the agreement. In an emailed statement, a spokesperson for Meta said, “These business relationships enable Meta to provide greater value to advertisers.”
Nerdshala has been unable to obtain an unrestricted lawsuit independently. It is not yet available in the federal litigation database, Pacer. The Texas Attorney General’s office did not immediately respond to a request for comment.