Here’s why CNET co-founder Halsey Minor is bullish on NFTs

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Halsey is Minor Lived many lives

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One of the founders of CNET, Miner entered tech media at a time when the closest thing most of us have to the web was spiderwebs on an old NES. Born in Charlottesville, Virginia, Minor worked for Merrill Lynch during the rise of the Internet in the early 1990s and, in the words of Wayne Gretzky, skating where the puck is coming from.

Since its initial foray into the media, Miner has taken to cryptocurrency and blockchain in a big way. In 2014, he started an exchange, Bitserve, which morphed into Uphold, a money transfer product that supports over 30 currencies, including crypto.


Over the years, they created Live Planet, a video service, and VideoCoin, a token that rewards idle data centers for serving up video content. Now that has expanded to NFTs and sees the space wide open still needs serious change. We spoke to Miner about his outlook on the current NFT market and what needs to be done to turn today’s technology into the CNET of tomorrow.

NFTs are one of those ubiquitous technologies that will touch almost everything we do, from e-commerce to marketing and entertainment. In three years, everyone will be interacting with NFTs every day. Halsey Minor

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These days, Miner is building startups — and running Zoom calls.

“I’ve spent the pandemic educating five kids — two with dogs and one cat,” Minor said. “It has been incredibly difficult if you have a lot of kids because of all the extra work that comes with Zoom-based homeschooling. I have been exceptionally fortunate to be able to work from home.”

“With five kids in school it leaves little time for anything other than working round the clock,” he said. “People honestly probably don’t talk about it because it’s not a sexy story.”

Nerdshala: After a career in content you have completely moved on to crypto and NFTs. Why?

Halsey Miner: Just as I recognized the massive explosion of the Internet many years ago, I see crypto and NFTs as the technology of the future. As NFTs become more accessible and mainstream, the maker economy will continue to migrate to the blockchain and I believe will eventually overtake traditional platforms. I am all set on video NFTs with Vivid Labs as we believe video is the next big hurdle for NFTs and has the potential to span a variety of verticals, from gaming to the arts to traditional entertainment. Video has always been one of the most compelling, engaging and empathetic mediums in all spheres of entertainment, and we don’t expect NFTs to be immune to it.

What advice do you have for new founders right now? What is the best way to raise capital?

When I started my first company, CNET 26 years ago, I had no track record. Everything I did was to build credibility. I hired a former Head of Programming and Marketing at Fox and Head of Multimedia from Bell Labs with extensive Internet experience (a skill rare in 1995). To make great things you need to sell your vision to great people. These men helped turn CNET into a NASDAQ 100 company in four years.

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