YouTube channels are not just for creators who want to upload videos. Creating a channel offers additional features for people who just want to consume content on the platform. A Google account allows you to subscribe to channels and like videos, but that’s about it. Whether you want to comment on videos, create video playlists, or just have a public YouTube account, you need to create a YouTube channel.
You will first need to create a Gmail account if you don’t already have one. You will have to open mobile or desktop browser because channels cannot be created in the YouTube app.
How to start a personal YouTube channel
- Sign in to YouTube on your mobile or desktop browser.
- Select your profile picture (usually in the top right corner) and choose Create Channel.
- A window will appear allowing you to upload a profile picture and edit the name of your YouTube channel.
4. Click Create Channel.
How to Create a YouTube Channel for a Brand
- Open YouTube in a mobile or desktop browser.
- Select your profile picture (usually in the top right corner) and select Switch Account.
- Select View All Channels.
- Select Create Channel.
- A window will appear allowing you to create a new channel name.
6. Click “Create”
If you don’t have Google brand account, one will be created for the new channel. If you manage an existing Google Brand Account, you will have the option to link the new channel to your Brand Account.
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