IMDb Launches New Interactive Game App What to Watch on Amazon Fire TV

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Finding something to watch can often feel like a chore. Today IMDb will launch a free IMDb What to watch Exclusively for US users, a Fire TV app that provides personalized movie and TV recommendations across multiple streaming services based on their favorite genres, interests, and current mood.

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“Hundreds of millions of customers rely on IMDb to decide what to watch and where to watch,” said Nikki Santoro, IMDb COO.

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What started as hobby project 90s has now become the most popular source for entertainment discovery. The database contains about 10+ million titles and has about 200 or more million visitors from all over the world per month.

But many of us are tired of scrolling through the endless sea of ​​content across our dozens of streaming subscriptions. Nielsen reported that almost half of all respondents to this survey admitted to being overwhelmed by the abundance of content on streaming services. Families who are constantly fighting over the remote, or those who are undecided about what to watch (hence the name), may enjoy IMDb’s new series of interactive mini-games.

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Using IMDb’s proprietary and authoritative data, the new app aims to provide a set of simple games that can help players find movies and series. To save you even more time, the app provides you with key details about each title, including genre, trailer, runtime, and plot summary. There will also be IMDb user ratings so you can get an unbiased opinion on the quality of the content and whether it’s worth watching or not. Plus, instead of leaving the app and looking for a suggested movie or show, the What to Watch app lets you click on a title with your Fire TV remote.

Image credits: IMDb

The IMDb What to Watch app also offers quick and easy games like “Quick Draw”, a card game that shuffles movie and series options, revealing three choices in seconds. The player can press “deal cards” over and over again until he finds something that catches his attention.

The second game is called “Watch Challenge” which features several curated lists of IMDb titles. For those with a collector’s mentality, this game allows players to watch, rate, and collect digital stamps as they browse titles from lists such as IMDb Top 250 movies, award-winning titles, and popular franchises.

The third and final game to be offered at launch is This or That. Pretty simple concept, the game is a series of “This or that?” questions based on what the player is looking for depending on his mood, genre, etc. It is also possible to set the desired viewing time and rating.

Image credits: IMDb

According to the company, IMDb will continue to release new games on the app, including the upcoming Time Machine, which allows players to travel to any time in history to watch movies from their favorite decade, and Build-a-Cast. “, a game where players can create a dream cast and collect the actors they want to watch. The company will announce these games to customers as soon as they become available.

“Fun on Fire TV is all about discovering new shows and movies, connecting customers quickly to content, and enjoying the experience,” said Charlotte Maines, director of Fire TV. “With the launch of the IMDb What to Watch app, we’re providing customers with a fun and engaging way to find out what’s next at movie night.”

As more users want more personalized options, companies are trying to solve this problem with more apps and features like Netflix with its recommendation system and “play somethingbutton, new Plex Discover section, JustWatch application and others. Netflix also uses interactive content and games lately with hisQuiz Questshow and mobile apps games.

More streaming services and companies need to cater to an audience that is looking for interesting ways to discover new content.


Credit: techcrunch.com /

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