Perspective: Samsung wants to push the smartphone industry into a new era of high-resolution photography. To that end, the company has created a camera sensor that is good enough to take high-quality shots for giant billboards. That, plus the ability to enlarge or crop a photo with minimal loss of quality.

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Samsung last year rekindled The smartphone camera is fighting in megapixels with a new sensor with a resolution of 200 megapixels. The company is calling it the Isocell HP1 and it is speculated to debut in Motorola’s upcoming flagship phone, codenamed “Border‘before you hit Samsung Galaxy S23 series phones.

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Today the company wanted to provide Refresh on Isocell HP1 which is still in development. The engineers working on the new sensor wanted to test the limits of what could be achieved with such an advanced capture solution, so they decided to print the image of a cat on a billboard 28 meters wide and 22 meters high. It is about half the size of a basketball court in scale.

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The shot was taken using a prototype kit that integrates a new 200MP sensor, but it’s not yet fully optimized for capturing moving subjects. The engineers even used a special adapter that allowed them to test various DSLR camera lenses, but they ultimately abandoned this approach as it did not give results indicative of the actual performance of the Isocell HP1 module as a smartphone camera.

After taking a series of shots, the engineers chose one to print on a dozen 2.3-meter-long pieces of fabric, which were then sewn together to form a complete canvas. Minhyuk Lee, one of the engineers at Samsung Sensor Solutions, says the Isocell HP1 sensor’s main advantages are its ability to “capture an image that can be enlarged and cropped without sacrificing image quality” and the ability to record 8K video at 30 frames per second.

However, by far the biggest benefit of the new 200MP sensor is the ability to group four or 16 pixels into one larger pixel for a higher quality image with less noise in low light conditions.

Meanwhile, companies like Canon are taking a different approach to increasing the sensitivity of camera sensors. The resolution is still modest by modern standards, but the new batch of the so-called. SLOW sensors looks promising not only for shooting in low light. Everything from mixed reality glasses to surveillance systems and self-driving cars can benefit from this technology.