Snapchat partners with restaurant review site Enthusiasm to enable users to find local food on Snap’s map, the company announced today. The social media app adds a new map layer from The Infatuation to give users access to restaurant recommendations for places nearby.
Users in New York, Los Angeles, Chicago, San Francisco, Austin, Seattle, Philadelphia, Miami, Atlanta, Denver, DC and London can find the new layer in the top right corner of the map and select The Infatuation to start searching for restaurants nearby. them. Once you find a restaurant you like, you can share it with your friends via chat or add it to your favorites to save it for later and come back to it when you’re ready to make plans.
As part of the new partnership, users will now also automatically see reviews of The Infatuation on place profiles in more than 50 cities around the world.
Snapchat reports that more than 250 million users turn to Snap Map every month to see what their friends are up to. Company running layers in Snap Map last year to provide users with a new way to find things to do with their friends. The Company Layers feature allows users to add data from selected Snap developer partners directly to their map so they can see the world in a particular way.
Earlier this year Snapchat in partnership with Ticketmaster provide users with a new way to find live entertainment events on Snap Map. The app now displays suggested upcoming shows based on your preferences, which you can move left and right to browse. The company sees it as a reimagined dating app that connects users to interesting events rather than partners. Users can also view upcoming events in nearby locations using a new layer on the Snap map.
The company’s partnership with Ticketmaster was the first time it has integrated a partner into Snap Map through the Layers feature. Snapchat’s collaboration with The Infatuation marks its second partner for Layers.
Credit: techcrunch.com /