The Apple Online Store is down ahead of the ‘California Streaming’ Apple event today

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NS Apple Store Apple’s “California Streaming” event is already down, which will see three main new product launches: the iPhone 13, AirPods 3 and Apple Watch Series 7. It happens like clockwork before the Apple event, as the company takes down its storefront to prepare for its new products to go live.

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You Can Expect the Apple Store to Go Live Again Once “California Streaming” Begins Livestream Tuesday, September 14 at 10 a.m. PT/1 p.m. ET. You can watch the livestream on Apple TV-compatible devices and on YouTube. Due to the pandemic, Apple’s latest announcements will be a virtual only event, taking place from Apple Park.

At this point, we have a pretty solid idea of ​​what to expect from the Apple event. The new iPhone 13 lineup is big, especially since the iPhone 13 Pro is expected to feature Apple’s first high refresh display, which will bring a 120Hz refresh panel to Apple users and put it on par with Android flagships. We’ve also seen a lot of leaks of the Apple Watch Series 7, including the fact that it will feature a new design for the first time in generations and come with new sensors. Last, but not least, the AirPods 3 are expected to take a leaf from the AirPods Pro and come with a shorter stem and more comfortable fit, though perhaps not noise cancellation.


Over the past few days, the promotions for these products have been spectacular. Apple is expected to break its 2022 financial records, and Google is showing an exponential search growth in search interest in Ireland and Australia. It’s only now to see the “California Streaming” launch event to confirm the rumors. And of course place your pre-orders.

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