Volkswagen will offer a cheaper version of its ID.4 all-electric compact SUV that is equipped with a smaller battery pack. The move is aimed at attracting customers as inflationary pressures push car prices higher.
Volkswagen of America said Thursday it will sell three trims of the 2023 ID.4, including a base model with a smaller 62kWh battery that starts at $37,495 before federal taxes (and does not include a destination fee of $1295). The base model, referred to as standard, is about 6% lower than the equivalent trim level of the debut 2021 ID.4 model.
2023 ID.4 is now assembled at the automaker’s plant Chattanooga, Tennessee factory, which helped the automaker cut prices, although it improved some interior and exterior elements. For example, all trim levels of the ID.4 SUV will come standard with a 12-inch touchscreen – a size that was originally only standard on its limited edition 1st Edition.
The ID.4 price cut runs counter to what nearly every other automaker, including Volkswagen on other models, is doing in 2022 as supply chain restrictions and inflationary pressures have prompted companies to raise prices.
Tesla, for example, raised prices in June on some models. rising in price up to 6000 dollars. Rivian also has raised prices of its two debut models, the R1T electric pickup truck and the R1S SUV. GM, Ford and even the VW Group have raised prices for their entire portfolio.
Stellantis CEO Carlos Tarvares said during the company’s second-quarter earnings report that the industry is in a “golden zone” where shortages of semiconductor chips and other parts are hurting production, but strong demand is allowing automakers to charge higher fees. He warned that may end.
A few highlights of the VW ID.4
Volkswagen has added other features to its 2023 all-electric compact SUV, including new colors, updated looks, an improved center console and aluminum alloy wheels. Notably, previous options have become standard on the ID.4, including parking assist and 45W USB-C charging ports.
The company will offer the ID.4 in three trim levels: standard/pro, S and S Plus with the option of installing 62 kWh or 82 kWh batteries, as well as rear- or all-wheel drive.
Volkswagen estimates that its cheapest base model, a rear-wheel drive vehicle equipped with a single permanent magnet synchronous motor and a 62 kWh battery, has a range of 208 miles. A few more features and improvements that stand out on the standard model include new stitching on the dash, fabric and leatherette seat side bolsters that replace the previous model’s basic fabric upholstery.
Moving up the line, the rear wheeled ID.4 Pro has an 82 kWh battery and an estimated range of 275 miles. starts at $42,495. The all-wheel-drive version, which can go approximately 255 miles on a single charge, starts at $46,295 (again, these prices don’t include a destination surcharge or a price cut off the $7,500 federal tax credit).
The company said that both of these versions have increased DC fast charging capacity of up to 170 kW.
The ID.4 S, which starts at $42,495, adds other upgrades such as leatherette inserts, 12-way power seats, heated steering wheel, panoramic fixed glass roof with power sunshade, power liftgate, premium LED headlights and 20-inch aluminum. -alloy wheels.
Finally, the base price of the ID.4 Pro S Plus is $50,195, while the ID.4 AWD Pro S Plus is $53,995. This trim adds “unique” 20-inch wheels; power mirrors with accent lighting, black painted roof with silver roof inserts and silver roof rails, silver inserts on the front and rear bumpers.
Importantly, all trimmers have a plug and charge feature that allows riders to connect to an Electrify America charging station and simply plug it in to charge without the hassle of using a credit card, app or key to initiate charging. Volkswagen is still offering new owners three years of 30-minute DC fast charging sessions at Electrify America stations. Electrify America is a subsidiary of the VW Group and was founded as part of the automaker’s settlement with the US government over the diesel emissions scandal.
The advanced IQ.Drive driver assistance system, which requires the driver’s hands to remain on the steering wheel, is now standard on all trims. When activated, the system will accelerate or brake to maintain the selected distance from the vehicle in front, keep the vehicle in lane, and recognize traffic signs. The company has also added a feature that can detect cyclists.
The 2023 ID.4 is expected to hit dealers in the fall.
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